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Grow Your Business With A South African LinkedIn Ads Agency

Advertising specifically for
B2B companies

As a top LinkedIn Ads agency in South Africa, Syte specializes in using LinkedIn’s advanced targeting capabilities to connect your B2B business with decision-makers who matter. Unlike other social platforms, LinkedIn is designed specifically for business and professional networking, with over 1 billion professionals on the platform. LinkedIn is ideal for B2B companies looking to reach their audience with precision and relevance.

LinkedIn page Syte
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LinkedIn page Syte
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Why Choose A LinkedIn Ad Agency for Your B2B Company?

LinkedIn advertising is a powerful tool for reaching your ideal audience. Unlike search-based platforms like Google Ads, LinkedIn Ads allow you to target based on specific demographics such as job titles, company size, industry, and even professional interests. This means your ads are shown directly to the people who can benefit most from your services, giving you a competitive edge and a higher chance of converting leads. As a specialized LinkedIn Ads agency, Syte ensures your campaigns are optimized to maximize ROI and drive meaningful engagement.

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LinkedIn Audience
Demographic Options

LinkedIn allows you to get extremely granular in your B2B targeting. You can either target through remarketing (like with Google ads and Facebook Ads), where you can retarget users who have been to your website or you can use the specific demographic targeting to zero in on your exact audience. You can target users by company size, job title, gender etc. The whole list of targeting options are shown in the illustration to the left.

Benefits of Working with Syte, Your New LinkedIn Ads Agency

Choosing Syte as your LinkedIn Ads agency means working with a team that is as invested in your success as you are. Here’s why clients choose us:

Analytical
Analytical

Every decision we make is driven by analytics to evaluate and improve performance. Nothing is left to opinions. Data speaks louder than words.

transparent
Transparent

We believe in transparency when it comes to reporting on results and outcomes. We report on sales rather than vanity metrics such as leads, likes, comments and shares.

Measureable
Measurable

Our reports show you the one thing you care about , sales. All the fancy metrics are there to help us reach our end goal rather than be compiled into a 10 page report.

target
B2B-Specific Targeting

We use LinkedIn’s extensive targeting options to reach your ideal audience, focusing on factors like job role, company, location, and industry.

Looking to build out a full digital marketing strategy? Syte also offers dedicated SEO services and Social Media Marketing, ensuring that your business’s online presence is optimized across every platform.

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There are three types of LinkedIn Advertising Products available:

Which one is right for your business depends on the type of product that you are selling, the type of person you are trying to
reach and your overall offer’s goals.

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Sponsored content

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Text Ads

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Sponsored Email

Success Stories with Leading Brands

At Syte, we have a proven track record of success. Our data-driven approach has helped numerous brands achieve their linkedin goals. Here are some of our most impactful case studies:

Essops Home Logo

Essops:

  • 21x Return on Ad Spend
  • R1M+ Sales Generated in 3 Months:
  • R200k+ Generated through Abandoned Cart Emails:
Toy Kingdom Logo

Toy Kingdom:

  • 88x Return on Investment on Facebook
  • 12x Return on Investment on Google:
  • R89 Cost Per Conversion on Google:
Build a Bear Logo

Build-A-Bear:

  • 7x Return on Investment on Facebook:
  • 15x Return on Investment on Google:
  • R42 Cost Per Conversion on Google:

For more in-depth insights, check out our Case Studies page detailing how we’ve helped businesses like yours achieve remarkable success.

Pros

LINKEDIN MARKETING

Able to reach a massive audience even if they aren’t looking for the product or service that you sell (which is the biggest problem of search marketing)

Much easier to target prospects based on job title compared to Facebook Advertising

LinkedIn users are more open to relevant ads compared to other social media platforms where users are not there in a business sense

LinkedIn advertising is far less crowded and therefore far less competitive than Adwords or Facebook

Cost per lead is usually in line with other media platforms

Easy to obtain a fairly quick measurement of success or failure

Cons

LINKEDIN MARKETING

Not the best platform for B2C companies

Advertising costs can be high if not an experienced LinkedIn advertiser

Minimum cost per clicks typically far higher than on other platforms

Not simple for novices

In-demand job titles likes CEO, Owner and MD can be expensive to market to

Let us manage your LinkedIn Advertising

Contact Syte today to discover how our expert LinkedIn Ads agency can help you connect with decision-makers, maximize your ad spend, and drive your business growth.

Let’s get started and make LinkedIn advertising a powerful part of your B2B strategy.

For additional information on how we can help you grow your B2B business, explore our Blog for more case studies and insights, or check out our Pricing page to see how our services can fit within your budget.

Find out if your company is a good fit for LinkedIn Advertising

contact us today!

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Tune Into Our E-commerce Podcast – InSyte

Want to stay updated on the latest trends and best practices in e-commerce marketing? Check out our podcast, InSyte. Each episode is packed with insights from industry experts, covering everything from SEO tips to advanced conversion optimisation techniques. It’s your go-to resource for staying ahead in the competitive world of e-commerce. Check it out and gain the insights you need to take your online business to the next level.